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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Nike Air Force 1 Best Quality Low Travis Scott Pro - AQ4211 100,New Style Casual Shoes - Mens Nike Air Force 1 Low White/White/ChromeNike Hypervenom Hot Phatal II DF On sale Neymar FG Lowest price Mens Football Boots Black/Bright Crimson/White,.

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What, then, will be the features of this growing consumer market? A Newest Basketball Shoes - Mens adidas Originals Superstar White/Bold Blue/Metallic Copper delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, adidas D Rose 7 - Black Black 3JD3210 - Men's - Rose Derrick - Basketball - Shoes,Newest Basketball Shoes - Mens Jordan Flight 9.5 Black/Gym Red/White/Cool Greyadidas Originals ST PES Track Pants - Black 2GE11505 - Men's - Clothing - Casual,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, adidas Originals Veritas Mid - Black Night Flash 8DU788 - Shoes - Basketball - Men's White,Newest Running Shoes - Mens adidas Response Boost Solar Red/Black/Solid GreyAnthracite Nike FS Lite Run 4 Prem - Running - Men's - Wolf Grey White Hyper Orange 6YD3891 - Shoes,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. ASICS Tiger GEL-Lyte V - Running - Black Black 5XG11124 - Shoes - Men's,Newest Sandals Shoes - Mens Jordan Super.Fly Slide Black/White/BlackBasketball - Black Heather Black 5XF9766 - Men's - Jordan AJ Flight Pants - Clothing,, argues the report,Basketball - Cool Grey Black 6GA1918 - Jordan True Flight - Shoes - Men's,Newest Casual Shoes - Mens Nike Diamond Turf 2 Black/White/Wolf GreyBasketball - Men's - Clothing - Jordan Classic AJ Compression Tights - Black White 8WF778 White,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Casual - Men's - Shoes - Timberland 6" Premium Waterproof Boots - Wheat Black 3IU2408,Official Basketball Shoes - Mens Nike Zoom Hyper Rev Purple Venom/Wolf Grey/Court Purple/GoldCasual - Nike Tech Fleece Jacket - Men's - Clothing - Black 5FL2426,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Casual - White Vapour Mel 3EZ10256 - adidas Originals Curated Full Zip Hoodie - Clothing - Men's,Official Website Boots Shoes - Mens Timberland Mt. Maddsen Waterproof Mid Dark BrownClothing - adidas College Player Shorts - Men's - Miami (Fla.) Hurricanes - Green 3UE10096,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Clothing - Basketball - Under Armour SC30 3 White 3TL4703 - Curry Stephen 4 Tights - Men's - Black,Online Cheap Basketball Shoes - Mens Jordan AJ 1 High Cool Grey/White/Black/WhiteClothing - Casual - Nike Air Pivot V3 Full Zip Hoodie - Blue Black 0YI9706 - Men's Coastal Blue,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Clothing - Houston Astros - Men's - Mitchell & Ness MLB Authentic Collection Jersey - White 8GN8083 - Ryan Nolan,Online Cheap Casual Shoes - Mens Nike SB P. Rod 8 Black/Photo Blue/ObsidianClothing - Men's - Black Steel 4OT8959 - Under Armour ColdGear Armour Compression Crew - Training,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Clothing - Men's - Jordan Retro 5 Fleece Shorts - Basketball - Obsidian Metallic Red Bronze 8AI3829,Online Sale Casual Shoes - Mens Reebok Kamikaze 1 Mid White/Black/Blue PrintClothing - Men's - Nike NFL KO Sideline Performance Hoodie - Black 6MN11249 - San Francisco 49ers,.

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About this Special Report

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