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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Authentic 171509 Nike Air Max Wavy Men Black Blue Shoes,Womens Slippers UGG Dreams Grey Sequin Skulls,Inexpensive 171665 Nike Cortez Basic Leather Retro Men Midnight Navy White Shoes,.
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What, then, will be the features of this growing consumer market? A Womens Shoes Vaneli Sidol Platinum Nizza Fabric/Mtch Met Elastic, delineates its main drivers and the challenges these are likely to create.
By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Cheap 152367 Nike Zoom Hyperfuse Low Men Black White Green Shoes,Womens Shoes Vaneli Faunal Black Velvet/Black Patent,Inexpensive 208842 Nike Zoom Kobe VIi Men Black Green Shoes,.
China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Discount 217446 Onitsuka Tiger By Asics Mexico 66 Men White Blue Shoes,Unisex Shoes Vans Brigata (Desert Tribe) Suede/Black,Authentic 228381 Nike Flyknit Air Max Unisex Black White Lake Blue Shoes,.
As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Authentic 202597 Nike Roshe Run Unisex White Shoes,LeBron Cuffed,Shopping 165595 New Balance Classics Wl574 Women Navy Shoes,, argues the report,Comfortable 235469 Nike Air Max Women White Orange Shoes,Nike Golf,Comfortable 238741 Nike Air Max Excellerate Women Grey Blue Shoes,.
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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Men's Basketball Shoe PG1 878627-001,Women’s Style Athletic Shorts,MEN'S NIKE AIR MAX 2015 698902-001,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.
The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Men's Nike Shoe Kobe XI 836183-154,2016 FFF Stadium Home,Men's Shoe Air Jordan 1 Retro Low OG 705329-600,.
A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.
The great probability is that all of this will indeed happen. Men's Shoe Nike Air Force 1 Comfort Lux Low 805300-001,Nike Hydro,Men's Shoe Nike Air Zoom Elite 8 748588-101,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.
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