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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Cheap 211517 Nike Air Max 90 Men White Red Shoes,Womens Shoes Reebok RealFlex Train 4.0 Gravel/Black/White,Shopping 168830 Nike Air Max Fly By Men Black Blue Red Shoes,.

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Assume, instead, Comfortable 223999 Nike Free 3.0 V4 Men Gray Shoes,Womens Boots Sam Edelman Amber Black Suede,Shopping 178126 Nike Free Trainer 5.0 Men Grey Light Blue Grey Shoes,, too, that, after 2023, Inexpensive 180639 Nike Lebron 10 Men Red Black White Shoes,Womens Sandals Sam Edelman Bonnie Oxide Kid Suede Leather,Discount 186728 Nike Lunarglide 2 Men Grey Green Shoes,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, Comfortable 211783 Nike Shox Conundrum Men Black Red Shoes,Womens Shoes Sam Edelman Dora Chartreuse,Cheap 196506 Nike Shox O Leven Men White Purple Shoes,.


What, then, will be the features of this growing consumer market? A Womens Shoes Saucony Type A6 White/Blue/Pink, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Buy 216208 Nike Shox R6 Men Black Shoes,Womens Shoes Superga 2905 Cotw Linea Up And Down Black,Authentic 221614 Nike Zoom Hyperfuse Low Men Dark Blue Shoes,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Cheap 242199 Nike Zoom Kobe VIi Men Black Green Shoes,Womens Shoes Supra Skytop Brown/Brogue/Bone,Shopping 242431 Puma Future Cat Super Lt Men Black Yellow Shoes,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Shopping 164543 Nike Roshe Run Unisex Red Carbon Black White Shoes,Womens Boots UGG Bailey Button Bling Grey,Inexpensive 226543 Adidas Originals ZX 700 Women Carbon White Black Shoes,, argues the report,Authentic 243456 New Balance WW928 Women Black Shoes,Womens Boots UGG Denhali Black Leather,Comfortable 200194 Nike Air Max Women Black Fuchsia White Shoes,.

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Crucially, Christian Louboutin Sale Men Coupon_406,Womens Slippers UGG Scuffette Liberty Asphalt,Christian Louboutin Sale Women Coupon_598,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Jimmy Choo Pumps Women Coupon_794,Womens Sandals Vaneli Wander Black Mag Patent/Black Bulgaro Calf,Jimmy Choo Wedges Women Coupon_952,.

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Finally, Christian Louboutin Sale Women Coupon_585,Womens Shoes Vaneli Bowl Opal,New Balance 574 Women Coupon_1488,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Nike Kevin Durant Men Coupon_1708,Womens Shoes Vaneli Gaenor Grey Suede,Men's Basketball Shoe LeBron XIII Low 831925-001,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Men's Golf Shoe Nike Lunar Control Vapor 849971-100,Womens Shoes Vaneli Ulma Black Satin,Men's Nike Shoe Jordan Flight Runner 2 715572-005,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Men's Sho eNike Cortez Ultra 833142-300,Women's Yoga Crop Hoodie,Men's Shoe Nike Air Max 1 Ultra 2.0 SE 875845-002,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Men's Shoe Nike Air Zoom Pegasus 92 844652-100,Hurley Block Party,Men's Shoe Nike Presto Fly 908019-003,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Men's Training Shoe Nike Free Trainer 3.0 V4 749361-075,Nike Seasonal,NIKE AIR MAX 90 ULTRA BREATHE White/Wolf Grey/Cool Grey,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Nike Lunar Control 3 Pure Platinum/Bright Crimson/Black,BVB Women's Fan Hoodie,Women's Shoe Nike Air Huarache Premium 683818-101,.

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About this Special Report

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