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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Online fpwg2 w87pys Cheap Nike Air Max 90 Womens Grey Shoes,Womens Shoes Naturalizer Kiara Black/Ginger Snap Leather,Online remgf xe9mpy August Deals Nike Free Run 2 Womens,.

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What, then, will be the features of this growing consumer market? A Womens Shoes Nike Free 5.0 Tr Fit 5 Breathe Soar/Deep Royal Blue/Black/Green Glow, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Buy 245593 Lebron 11 Men Grey Pink Green Shoes,Womens Shoes Nike Lunar Lux TR Court Purple/Vivd Purple/Volt/White,Cheap 184070 New Balance Mx20V3 Men Black Silver Shoes,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Comfortable 193360 Nike Air Classic BW Si Men White Pink Shoes,Womens Shoes Nike Free 5.0 TR Fit 5 PRT Black/Bright Crimson/Atomic Pink/Black,Discount 240056 Nike Air Force 1 Men Orange Shoes,.

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The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Discount 155183 Nike Roshe Run Unisex Shoes,Womens Shoes Sam Edelman Augusta Light Gold,Comfortable 190547 Asics Gelhyper33 Women Green Pink Shoes,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

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About this Special Report

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