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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Nike Track and Field Fleece Half-Zip,Womens Sandals Cole Haan Elsie Slide 40 II Black,Nike Pro Hypercool Three-Quarter,.

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What, then, will be the features of this growing consumer market? A Womens Boots ECCO Abelone Cross Buckle Boot Black, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Cheap p8h2x w6c79z August Deals Nike Air Max 1 Mens,Womens Boots ECCO Touch 25 Scale Boot Black/Black,Discount 3scdw dizyn8 August Deals Nike Free Run 2 Womens,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Comfortable 216798 Nike Air Max 90 Men Black Brown Shoes,Womens Shoes Naturalizer Intrigue Bridal Brown Leather,Buy 226907 Nike Air Max 90 Men White Grey Blue Shoes,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Authentic 165133 Nike Air Max Ltd II Men White Shoes,Womens Shoes New Balance WW980 Grey,Discount 218678 Nike Air Penny 3 Men White Red Black Shoes,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

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About this Special Report

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