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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Jimmy Choo Pumps Women Coupon_818,Inexpensive 178245 Air Jordan 12 Retro Men Obsidian Blue White Blue Shoes,Platforms Jimmy Choo Women Coupon_985,.
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What, then, will be the features of this growing consumer market? A Shopping 189051 New Balance Classics Ml574 Men Black Red Shoes, delineates its main drivers and the challenges these are likely to create.
By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Men's Running Shoe Nike Free 5.0 Solstice 806587-001,Cheap 241459 New Balance Mx00 Men Black Blue Shoes,Men's Shoe Jordan Eclipse 724010-029,.
China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Men's Shoe Nike Air Max 2016 Print 818135-401,Shopping 197518 Nike Air Classic BW Si Men Black Orange Shoes,Men's Shoe Nike Air Zoom Elite 8 748588-103,.
As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Men's Shoe Nike Free Trainer V7 898053-002,Inexpensive 243254 Nike Air Flightposite 1 Men Sneaker Black White Game Royal Shoes,Men's Shoe Nike Shox Avenue Leather 833584-006,, argues the report,Men's Training Shoe Nike Free Trainer 3.0 V4 749361-075,Cheap 231952 Nike Air Classic BW Si Men Grey Black Orange Shoes,NIKE AIR MAX 1 ULTRA MOIRE Game Fireberry/White/Fireberry/Firebe,.
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The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Nike Air Zoom Pegasus 32 Womens Black/Bright Crimson/Sail/Hyper Orange Running Shoes V14463,Shopping 229680 Nike Air Max Excellerate Men White Blue Shoes,Nike Juvenate Womens White/Pure Platinum Running Shoes V93491,.
A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.
The great probability is that all of this will indeed happen. Men's Nike Flex Experience RN 4 Prem Anthracite/White/White UK#N5-9093,Cheap 242358 Nike Air Max Ltd Men White Brown Shoes,Nike Kids CJ Strike 3 TD BG Football Black/Anthracite/White UK#N5-9630,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.
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