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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, NIKE ZOOM SB STEFAN JANOSKI SE Black/White/Gum Light Brown/Black,Comfortable 180269 Nike Air Max Ltd Men White Shoes,Women's Shoe Nike Air Max 90 Ultra Essential 724981-603,.
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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Adidas Barricade 2015 Womens Light Flash Yellow/Black Tennis Shoes V61011,Inexpensive 243612 Nike Dunk Mid Pro SB Men White Silver Shoes,Nike Air Max Thea Womens White/White Running Shoes V95051,.
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The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Womens Shoes adidas Cloudfoam Flow Core Black/Core Black/Flash Red,Authentic 181086 Nike Shox Rivalry Men White Shoes,Womens Boots Aerosoles Ride Out Tan,.
A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.
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