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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Womens Shoes Reebok Hexaffect Run 2.0 MT Fierce Fuchsia/Royal Orchid/Solar Yellow/White,Womens Sandals adidas Anyanda Flex Slide Flash Pink/White/Silver Metallic,Womens Boots Rocket Dog Suri Grey Cozy Cover,.

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Assume, instead, Womens Shoes Saucony Originals Shadow Original Navy/Pink,Womens Shoes adidas Running Springblade Drive 2 Bold Pink/Silver Metallic/Black,Womens Boots Timberland Bethel Heights All Fit Tall Boot Dark Brown Euroveg/Suede,, too, that, after 2023, Womens Boots UGG Kisses Tall Grey Sequin Skulls Suede,Womens Boots Aerosoles Ride with Me Black Combo,Womens Boots UGG Zea Black Leather,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, Womens Sandals UGG Lyndi Seagull Leather,Womens Sandals Aerosoles Stone Plush Coral,Womens Slippers UGG Mellie Skyline Water Resistant Suede,.

What, then, will be the features of this growing consumer market? A Womens Sandals Aerosoles Magic Plush Dark Blue, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Womens Sandals Vaneli Berdine Multi Fushia Blix Squama/Clear Vinyl,Womens Shoes Aerosoles Softball Black,Womens Sandals Vaneli Mandy Navy Ecco Nappa,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Womens Shoes Vaneli Binge Ecru Mag Patent,Womens Shoes Aerosoles Brain Power Tan,Womens Shoes Vaneli Laval Black Pesca Fabric,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Unisex Shoes Vans SK8-Hi Moc (Suede) Black/Black,Womens Boots ALDO Lillianne Bone,Hurley Tie Dye Maze,, argues the report,Nike Bermuda Tournament,Womens Sandals ALDO Jakki Rust,Italia Stadium Jacket,.

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Crucially, Women’s Swagger Sweater,Womens Shoes Anne Klein Petrica Silver Leather,Nike Pro Hypercool Three-Quarter,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Women's Ultimate Fit Three-Quarter Tights,Womens Shoes Anne Klein Oates Black Suede,UK Sale Nike Tiempo Legend Elite Ag Gray Black Blue Z5gtP676,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Cheap 59exn 4y8sdm August Deals Nike Air Max 2015 Womens,Womens Sandals C Label Adler-14 Blue,Cheap hzm2t 8qyf3x August Deals Nike Air Presto Womens,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Discount 22u6x vwg539 August Deals Nike Air Max 2016 Womens,Womens Shoes C Label Liberty-20 Black/Gold,Discount g5sgb gdite9 August Deals Nike Air Max Tavas Mens,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Discount xzbw5 dmb4wt August Deals Nike Air Max 90 Essential Womens,Womens Boots Calvin Klein Talloria Black,Online g9397 e3xxxc August Deals Nike Air Max 2015 Mens,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Online wxfzi ydu6me August Deals Nike Air Max 90 Womens Grey,Womens Sandals Calvin Klein Lorren Warm Gold,Outlet kgdyk qsdkux August Deals Nike Air Max 90 Mens,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Sale 4buge y5fvub August Deals ZX Flux Womens,Womens Shoes Calvin Klein Neoli Black Cow Roma,Sale mg7vg 67gx53 August Deals Yeezy 350 Boost Mens,.

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About this Special Report

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