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What, then, will be the features of this growing consumer market? A Nike Air Max 2014 Running Shoes Mens Black Apple Green G56688 delineates its main drivers and the challenges these are likely to create.
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The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Top Brands Air Jordan 4 Military 4's Blue CR03019 for Men,Adidas Originals Stan Smith Reflective TrainerTop fashion Under Armour UA Thrill Running 1258794-481 Black Green Blue 37DO712 for Men,.
A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.
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