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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Attractive Nike Kyrie 3 Ice Black 39583598 for Men,Men's Nike Air Max 97 KPU TPU Shoes White/Black/Grey 624520-100,Authentic Nike X Roundel Air Zoom Spiridon '16 GPX Multi-Color 904336-100 White 75069745 for Men,.

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What, then, will be the features of this growing consumer market? A Men's Nike Air Zoom Structure 20 Running Shoes Black/Volt/White 849576-031, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Carries Air Jordan 10 Air Jordan Retro 10 Bulls Over Broadway BOB WL88880 for Men,Men's Nike Dunk High Premium SB "Lucky Bee" Shoes Green/Yellow,Cheap Air Jordan 13 Jordan 13 61129840 for Men,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Cheap Online Air Jordan 4 Retro 4 Oreos US54855 for Men,Men's Nike Dunk Low Premium SB Shoes Royal Blue/Beige/Dark Grey 304292-472,Cheap price Nike 2007 cactus foamposite 58NN590 for Men,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Cheap Retail Under Armour UA Speedform Velociti Running 1285680-003 Grey Blue 73528490 for Men,Men's Nike Flyknit Lunar 2 Running Shoes Black/White 620465,Classic-fit Adidas ADIPURE CRAZYQUICK ROYAL SZ 14 NEW RARE Blue 67RK-2068 for Men,, argues the report,Comfortable Diadora N9000 Flag Meadow Flag Pack Italy C0896 SZ 8.5 Green White 63WG146 for Men,Men's Nike Free 4.0 Flyknit Shoes Blue Lagoon/Crimson 631053-403,Competitive Price Air Jordan 17 Retro Black Blue White Metallic Copper 69906358 for Men,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Authentic Air Jordan 11 (XI) Retro Concord,Men's Nike LeBron XI Basketball Shoes Black/Jade Green/Yellow 616175-085,Authentic Air Jordan 8 Aqua,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Adidas Mens Basketball Shoes White,Men's Nike Lunar Blazer High Lunarlon Suede Shoes Black/Red 555029-003,Andrew Hill Mens Casual Shoes Black,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Carlton London Mens Casual Shoes Navy Blue,Men's Nike LunarGlide 7 Running Shoes Navy/Orange/Blue 747355-400,Ecco Mens Cleated Black/Brick,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Jessica Simpson Little Kids/Big Kids Boots Black Tumbled,Men's Nike Roshe Two Flyknit Running Shoes Orange/Grey/Black,Merrell Mens Sneakers Light Grey/Sea Blue,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Nike Grade School Running Blue/Pink,Men's Nike Shox OZ D Shoes All White,Nike Sportswear Mens High-Top Trainers Dark Blue,.

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About this Special Report

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