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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, NIKE INTERNATIONALIST Deep Burgundy/Team Red/Light Magenta/Hyper,Discount 194351 Nike Air Max Fly By Men Yellow Shoes,NIKELAB X SACAI AIR MAX 90 Volt/Obsidian/Volt,.
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What, then, will be the features of this growing consumer market? A Discount 240459 Nike Dunk High Men Red Shoes, delineates its main drivers and the challenges these are likely to create.
By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Adidas Element Refine Womens Neon Pink/Black/White Running Shoes V66085,Shopping 158434 Nike Dunk Mid Pro SB Men Shoes,Adidas Sonic Allegra Womens White/Silver Metallic/Frozen Yellow Tennis Shoes V94274,.
China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Nike Air Max Thea Womens Light Retro/Artisan Teal Running Shoes V61612,Shopping 212545 Nike Free 3.0 V2 Men Grey Black Shoes,Nike Internationalist Womens Black/Anthracite/Metallic Hematite/White Running Shoes V13584,.
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The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Puma Trinomic R698 Nylon Trainer CP4929,Authentic 207618 Nike Shox R4 Men Black White Shoes,Womens Sandals adidas Supercloud Plus Slide White/Clear Grey/Flash Red,.
A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.
The great probability is that all of this will indeed happen. Womens Boots Aerosoles Easy Rider Black,Discount 216089 Nike Zoom Hyperfuse Men Orange Silver Grey Shoes,Womens Sandals Aerosoles A2 by Aerosoles Propeller Leopard Tan,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.
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