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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Discount 167099 Nike Free Tr Fit Women Royal Blue White Shoes,Buy 169647 Nike Lebron 10 Men Black Red White ShoesComfortable 235805 Nike Zoom Kobe VI Women Grey Pink Black Shoes,.

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What, then, will be the features of this growing consumer market? A Shopping 150967 Nike Lebron 8 V2 Men Shoes delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Jimmy Choo Sandals Women Coupon_859,Inexpensive 147215 Nike Lebron 11 Men ShoesJimmy Choo Wedges Women Coupon_948,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, New Balance Men Coupon_1046,Discount 192889 Nike Kobe X Men Black ShoesNew Balance 373 Men Coupon_1093,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. New Balance 574 Men Coupon_1209,Authentic 182807 Nike Lebron 8 V2 Men ShoesNew Balance 996 Men Coupon_1309,, argues the report,New Balance 996 Men Coupon_1322,Comfortable 225326 Nike Lunar Eclipse Shield Men Grey Purple ShoesNew Balance 670 Men Coupon_1294,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Men's Shoe Nike Air Max Excellerate 4 806770-400,Authentic 241539 Nike Roshe Run Men Light Gray Blue ShoesMen's Shoe Nike Archive 83.M LX 819517-055,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Men's Shoe Nike Free Train Versatility 833258-018,Authentic 241092 Nike Roshe Run Men Brown Black White ShoesMen's Shoe Nike Roshe Two Flyknit 365 859535-001,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Men's Shoe Nike Zoom Winflo 3 831561-003,Cheap 202414 Nike SB Dunk High Men ShoesMen's Training Shoe Nike Metcon 2 819899-007,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. NIKE AIR FORCE 1 HIGH 07 White/Silver/Reflect Silver,Buy 149850 Nike Roshe Run Men Black Grey ShoesNIKE AIR ZOOM STRUCTURE 18 Blue Lagoon/Black/Flash Lime/Clearwat,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. NIKE FREE TR 5 Black/Dark Grey/White/White,Authentic 191437 Nike Shox Nz Men Grey White Red ShoesNIKE ROSHE RUN KNIT JACQUARD Bronzine/Sail/Black,.

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About this Special Report

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