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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, New Balance Women Coupon_1352,Buy 236276 Asics Street Conbest Unisex Green Orange ShoesNew Balance 574 Women Coupon_1468,.

New Balance 998 Women Coupon_1542,Discount 170533 Nike Roshe Run Unisex White Black ShoesNew Balance 999 Women Coupon_1552,. The corresponding figures for the US are 13 per cent and 2 per cent. Thereafter their growth is forecast at 8 and 4 per cent respectively, in nominal terms (or 5 and 2 per cent in real terms). Nike Kevin Durant Men Coupon_1692,Buy 180242 Adidas ZX 630 Unisex Black Orange ShoesNike Kevin Durant Men Coupon_1733,, and its aggregate consumption would reach 74 per cent of US levels by 2027. (See charts above).

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Assume, instead, LEBRON 12 Black/Pink Pow/Blue Lagoon/Black,Comfortable 231133 Nike Roshe Run Unisex Black ShoesMen's Basketball Shoe KD 8 'Aunt Pearl' Premium 819148-603,, too, that, after 2023, Men's Basketball Shoe Nike Zoom KD 9 843392-002,Discount 158846 Nike Roshe Run Unisex Dark Blue White ShoesMen's Football Training Shoe Nike Field General 2 (California) 749310-057,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, MEN'S NIKE AIR ZOOM ELITE 8 748588-107,Cheap 172756 Nike Roshe Run Unisex Grey Green Yellow ShoesMen's NIKE FREE 4.0 FLYKNIT 717075-400,.


What, then, will be the features of this growing consumer market? A Shopping 241068 Adidas Originals Superstar 2.0 Women Purple Orange Shoes delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Men's Nike Shoe Jordan Rising Hi-Low 834233-013,Cheap 175038 Puma Cabana Racer II Lx Unisex Black Red ShoesMen's Running Shoe Nike Air Zoom Pegasus 32 Flash 806576-600,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Men's Running Shoe Nike LunarEpic Flyknit 818676-004,Comfortable 165274 New Balance Classics U420 Unisex Blue Yellow ShoesJORDAN ILLUSION Black/Blue Graphite/Black,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Men's Shoe Jordan Super.Fly 4 PO 819163-602,Inexpensive 160360 Nike Free 4.0 Unisex Khaki Green Fluorescence ShoesMen's Shoe Nike Air Max 90 SneakerBoot 684714-001,, argues the report,Men's Shoe Nike Air Penny II 333886-100,Inexpensive 166543 Air Jordan 1 Retro Women Black Dark Pink Purple ShoesMen's Shoe Nike Air Zoom Talaria Mid Flyknit Premium 875784-001,.

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Finally, USAB Nike Hyperdunk 2016 Low LMTD 876499-699,Authentic 229797 New Balance Classics Wl1320 Women Grey Orange ShoesWomen's Shoe Nike Air Max BW Ultra 819638-400,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Women's Shoe Nike Flyknit Air Max 620659-104,Shopping 182820 New Balance Fresh Foam 980 Women White Purple ShoesWomen's Shoe Nike Roshe LD-1000 819843-005,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Nike Free 5.0 2015 Boys Toddler Obsidian/Cool Grey/Wolf Grey/Metallic Silver Running Shoes V66966,Authentic 167051 New Balance W840V2 Women Silver Violet ShoesNike Roshe One Boys Preschool Wolf Grey/Cool Grey/White Running Shoes V97241,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Adidas J Wall 2 Boys Grade School Shock Mint/Copper/Power Red Basketball Shoes V74592,Shopping 190391 New Balance W3190V1 Women Silver Blue ShoesNike Huarache Run Boys Grade School White/Black/White Running Shoes V88724,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Adidas Crazylight 2.5 Boost Low Mens White/Yellow/Maroon Basketball Shoes V96790,Inexpensive 189736 New Balance WX00 Women Grey Yellow ShoesAdidas D Rose Lakeshore Mens Solar Blue/Black Basketball Shoes V75441,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Adidas Energy Boost 3 Mens Shock Yellow/White/Black Running Shoes V74852,Shopping 166179 Nike Air Flightposite 1 Women Leopard Royal Blue ShoesAdidas Adissage Fade Mens Dark Onyx/Tech Grey/Vivid Yellow Slippers V51470,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Nike Air Max Wright Mens Dark Grey/Deep Royal Blue/White Running Shoes V50331,Inexpensive 180621 Nike Air Force 1 Women Pink Hulk ShoesNike Air Zoom Pegasus 32 Mens Ghost Green/Copa/Blue Lagoon/Black Running Shoes V55655,.

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About this Special Report

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