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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Comfortable 226592 Nike Air Force 1 Women White Blue Rainbow Shoes,Cheap kw773 4fbn9y August Deals Nike Air Max 90 Womens Pink,Comfortable 150040 Nike Blazer High Women Gray White Shoes,.

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What, then, will be the features of this growing consumer market? A Online 3m6u2 wfq78h August Deals Nike Air Max 90 Essential Mens, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, New Balance 574 Men Coupon_1127,Online d433u 6rx6s4 August Deals Nike Roshe Run Womens,New Balance 574 Men Coupon_1289,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, New Balance 420 Women Coupon_1422,Online nknqz eehkvp August Deals Nike Air Max 90 Womens,New Balance 670 Women Coupon_1517,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Nike Kevin Durant War Boots Men Coupon_1772,Online sundf udr4sm August Deals Nike Air Max 2015 Womens,Men's Baseball Cleat Nike Trout 2 Pro 807133-100,, argues the report,Men's Firm-Ground Soccer Cleat Nike Magista Obra Leather Men's FG 747496-001,Outlet 7apam h4s8t7 August Deals Nike Air Max 2016 Womens,Men's Nike Basketball Shoe Kyrie 2 819583-680,.

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Crucially, Men's Shoe Nike FL-RUE 880994-100,Sale 3pk6s q882ns August Deals Nike Air Max 90 Womens Black,Men's Shoe Nike Roshe One 511881-010,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Men's Training Shoe Nike Free Trainer 3.0 V4 749361-016,Sale ca856 nkqzv4 August Deals Superstar Womens White,NIKE AIR MAX 1 ULTRA MOIRE 704995-103,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Adidas J Wall Boys Grade School Scarlet/White Basketball Shoes V74005,UK hn7ux ist5ys August Deals Nike Air Max 1 Mens,Nike Free Run Girls Grade School Hyper Violet/Hyper Turquoise/Black/White Running Shoes V59688,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Adidas J Wall Mens Zero Met/Gold Met/Pink Basketball Shoes V99882,UK wgrm3 v73srd Cheap Nike Air Max 90 Womens Flower Shoes,Adidas Supernova Boost Glide 8 Mens Black/White/Green Running Shoes V34585,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Nike Air Max 2016 Mens Cool Grey/Black/Wolf Grey Running Shoes V46647,Authentic 193663 New Balance Kids Kl574 Kid Pink Navy Grey Shoes,Nike Flex Fury Mens Wolf Grey/Total Orange/Cool Grey/Anthracite Running Shoes V98990,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Nike Zoom Wildhorse 3 Mens Deep Royal Blue/Blue Lagoon/Laser Orange Running Shoes V51919,Authentic 200176 Adidas Originals Court Attitude Casual Men Black Blue Shoes,Adidas Adissage 2.0 Womens White/Shock Pink/White Slippers V94126,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Nike Air Max 1 Womens Wolf Grey/Total Orange/Summit White/Team Red Running Shoes V98994,Inexpensive 227390 Air Jordan 1 Retro Men Black Red Shoes,Nike Flyknit Lunar 3 Womens Black/Midnight Fog/Wolf Grey/White Running Shoes V22638,.

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About this Special Report

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