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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, NIKE AIR ZOOM PEGASUS 31 White/Blue Lagoon/Clearwater/Black,Shopping 193418 Nike Air Max 90 Men Black Green Shoes,NIKE LUNARTEMPO Black/White/White,.

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Assume, instead, Adidas Springblade Drive 2 Boys Grade School Black/Solar Blue/Metallic Silver Running Shoes V27481,Comfortable 166167 Nike Air Max Tailwind 4 Men Black Blue Shoes,Women's Shoe Nike Free TR 6 833413-600,, too, that, after 2023, Adidas J Wall Mens Aluminum/White/Black Basketball Shoes V10345,Cheap 236490 Nike Blazer High Men Purple White Shoes,Adidas Supernova Boost Glide 7 Mens Grey/Metallic Silver/Flash Lime Running Shoes V56807,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, Adidas Bercuda 3 Mens White/Black/Clear Onix Tennis Shoes V87599,Buy 226742 Nike Classic Cortez Nylon Sapphire Men Blue Red Shoes,Nike Air Zoom Pegasus 32 Mens Cool Grey/Blue Lagoon/Black Running Shoes V46682,.

What, then, will be the features of this growing consumer market? A Shopping 232359 Nike Dunk High Men Shoes, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Nike Roshe One Mens Black/Wolf Grey/White Running Shoes V38322,Cheap 175881 Nike Dunk High Men Shoes,Nike Air Max 95 Mens University Red/Wolf Grey/Black/Pure Platinum/White Running Shoes V83469,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Nike Air Huarache Womens Black Running Shoes V12710,Shopping 174065 Nike Dunk Low Men Orange Black White Shoes,Nike Air Max Thea Womens White/Black/Cool Grey Running Shoes V87656,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Nike Juvenate Womens White/Pure Platinum Running Shoes V93491,Discount 152743 Nike Free 3.0 V4 Men Orange Gray Shoes,Men's Nike Zoom Winflo Black/Volt/Dark Grey/Metallic Silver UK#N5-8723,, argues the report,Nike Kids Flex Experience LTR White/White/White UK#N5-9469,Comfortable 151804 Nike Free 4.0 V2 Men Grey White Shoes,Hype Hype Backpack CP61,.

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Finally, Clarks Originals Trigenic Flex Shoe CP3893,Cheap 184382 Nike Lunarglide 3 Men Black Orange Anthracite Shoes,adidas Originals Gazelle Indoor Trainer CP4069,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Converse Chuck Taylor All Star Ox Trainer CP4286,Shopping 240679 Nike Shox Nz Men White Shoes,Gourmet The 35 Lite BK Trainer CP4461,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Nike Paul Rodriguez CTD Canvas Trainer CP4649,Authentic 148964 Nike Shox O Nine Men White Red Shoes,Nike Roshe One Print Trainer CP4818,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Supra Owen Reflective Trainer CP5018,Inexpensive 215043 Nike Shox R4 Men Grey Shoes,Timberland Womens Earthkeepers 14 Inch Premium Zip Boot CP5184,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Womens Shoes adidas Cloudfoam 8tis Clear Onix/White/Blue Zest,Buy 193464 Nike Shox R4 Men Black White Red Shoes,Womens Boots Aerosoles A2 by Aerosoles Cinch of Luck Black Combo,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Womens Shoes Aerosoles Dimperial Black Patent,Discount 179863 Nike Shox R5 Men Black Red Shoes,Womens Shoes ALDO Unalevia Orange,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Womens Sandals Anne Klein Halina Pewter/Pewter Synthetic,Authentic 159690 Nike Zoom Kobe IV Men White Red Shoes,Womens Shoes Anne Klein Barb Dark Taupe Synthetic,.

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About this Special Report

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