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Nike Roshe One Womens Midnight Navy/Metallic Blue Dusk/Silver/Blue Running Shoes V65139,Discount 158828 Nike Free 5.0 V4 Women Silver Red Shoes,Men's Nike MD Runner 2 Leather White/Black UK#N5-9483,, rapidly growing, but challenging, consumer market as it evolves from being the “workshop of the world”.

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Men's Nike SB Check Premium Black/Wolf Grey/Light Crimson/Black UK#N5-9567,Christian Louboutin Sale Women Coupon_566,Women's Nike Flex Fury Obsidian/Fuchsia Flash/Mulberry/Fuchsia Glos UK#N5-9216,. Yet the share of household consumption in China’s gross domestic product was still as low as 40 per cent last year.

Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, New Era NY Pitcher Backpack CP79,Jimmy Choo Pumps Women Coupon_801,Hunter Infant Original Chelsea Boot CP523,.

Nike Junior Air Max 90 Mesh Trainer CP657,Jimmy Choo Sandals Women Coupon_875,Nike Kids Alpha Strike 2 3/4 TD BG Football Sport Royal/Black/White UK#N5-9496,. The corresponding figures for the US are 13 per cent and 2 per cent. Thereafter their growth is forecast at 8 and 4 per cent respectively, in nominal terms (or 5 and 2 per cent in real terms). adidas Originals 3-Stripe Sleeve Fitted Hooded Top CP936,Jimmy Choo Wedges Women Coupon_949,Jack & Jones Jordan Tech Full Zip Hooded Top CP1086,, and its aggregate consumption would reach 74 per cent of US levels by 2027. (See charts above).

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Assume, instead, Vans Classic Hooded Top CP1182,New Balance Men Coupon_1024,Creative Recreation Martell Nylon Jacket CP1319,, too, that, after 2023, Nicce Stripe Bomber Jacket CP1466,New Balance Men Coupon_1077,Only & Sons Bram Crew Neck Long Knit CP1844,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, Minimum Garton Short CP2163,New Balance 574 Men Coupon_1131,Creative Recreation Lincoln Track Top CP3543,.


What, then, will be the features of this growing consumer market? A New Balance 574 Men Coupon_1244, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Timberland Adventure 2.0 Cupsole Boot CP3775,New Balance 574 Men Coupon_1280,Timberland Newmarket Boat Shoe CP3934,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, adidas Originals Tubular Runner Trainer CP4021,New Balance 1400 Women Coupon_1399,Armani Jeans Perforated Logo Suede Trainer CP4191,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Creative Recreation Cesario Low XVI Diamonds Trainer CP4340,New Balance Women Coupon_1380,Lacoste Deston HCR Trainer CP4507,, argues the report,Nike Lunar Force 1 '14 Trainer CP4638,New Balance 500 Women Coupon_1423,Nike KD VIII 'Road Game' Trainer CP4787,.

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Ralph Lauren Polo Hanford Heather Ripstop Trainer CP4940,Nike Derrick Rose Men Coupon_1603,Vans Classic Slip On 59 Suede Trainer CP5089,. Hema, for example, is a start-up, backed by the Alibaba Group. As I witnessed during a recent visit to Alibaba’s headquarters in Hangzhou, a Hema store is a mixture of supermarket, restaurant, distribution centre and online store. Nike Womens Free Rift Sandal CP5238,Nike Derrick Rose Men Coupon_1614,Womens Shoes adidas Cloudfoam Xpression DGH Solid Grey/Shock Green/Core Black,.

Crucially, Womens Boots Aerosoles Make Two Black Stretch,Nike Kevin Durant War Boots Men Coupon_1785,Womens Sandals Aerosoles Power Of Love Gold Metallic,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Womens Shoes Aerosoles Brain Power Red Combo,LEBRON 12 AS White/Black/Multi-Color,Womens Sandals ALDO Mcconkie Turquoise,.

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Finally, Womens Shoes Anne Klein Fion Pewter Leather,Men's Basketball Shoe Nike Zoom HyperRev 2016 820224-414,Womens Shoes Badgley Mischka Thora Navy Satin/Chiffon,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Womens Sandals C Label Flatty-14 Cognac,Men's Football Cleat Nike Vapor Untouchable Pro 833385-343,Womens Boots Calvin Klein Clancey Black Leather,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Womens Sandals Calvin Klein Jeans Brena Black Leather,men's NIKE AIR MAX 2015 698902-002,Womens Shoes Calvin Klein Cirilla Sandstorm Leather,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Womens Sandals CARLOS by Carlos Santana Bondi Red Floral,Men's Lacrosse Clea Nike Vapor Speed 684837-180,Womens Boots Clarks Swansea Grove Khaki Suede,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Womens Sandals Clarks Leisa Gianna Tan,Men's Nike Shoe Jordan Flight Runner 2 715572-004,Womens Shoes Clarks Daelyn Towne Black Suede,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Womens Boots COACH Urban Hiker Chalk,Men's Running Shoe Nike Air Max Tailwind 8 805941-002,Womens Sandals COACH Judy Black/Denim/Black,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Womens Shoes COACH Ray Black Smoke/Black,Men's Running Shoe Nike Free RN Distance 827115-044,Womens Boots Cole Haan Chesney Bootie Black Leather,.

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About this Special Report

As President Trump seeks to cut the US trade deficit with China, Womens Shoes Cole Haan Lockhart Skimmer Gold Metallic,Men's Shoe Air Jordan 5 Retro Low 819171-135,Womens Boots ECCO Touch 75 Zip Boot Black,. Shenzhen’s tech trailblazers are anxious about rising property prices. Womens Shoes ECCO Mobile III Casual Sneaker Black,Men's Shoe Jordan Trainer Prime 881463-102,Womens Boots GUESS Fran Medium Brown Leather,