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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Womens Shoes New Balance 670v1 Ice Violet/Bright,Nike Flex Run 2015 Mens Deep Royal Blue/Volt/Voltage Green/Metallic Silver Running Shoes V52303,Womens Shoes New Balance Classics 515 - Polo Grey,.

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What, then, will be the features of this growing consumer market? A Nike Free 4.0 Flyknit 2015 Womens Racer Blue/University Blue/Hyper Orange/Black Running Shoes V71447, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Womens Boots UGG Maddox Chocolate Satin,Nike Zoom Vomero 10 Womens Blue Tint/Racer Blue/Chalk Blue/Black Running Shoes V39994,Womens Slippers UGG Dreams Grey Leopard Suede,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Womens Sandals Vaneli Kinna Multi Fuchsia Blix Print,Men's Nike Tri Fusion Run White/Cool Grey/Wolf Grey/Black UK#N5-9257,Womens Shoes Vaneli Bruna Black Mag Patent,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Womens Shoes Vaneli Ashlen Navy E-Suede/Matching Miniliz Print/Matching Elastic,Nike Kids Flex 2015 Run White/Lakeside/Bright Crimson UK#N5-9476,Men's Chicago Bulls Track Top,, argues the report,Nike Pro Hyperstrong 3/4,Women's Nike Free 5.0 V4 Bright Citron/Sunset Glow/Hot Lava UK#N5-9437,Italia Track Jacket,.

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The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Online g6qix yb2kwg August Deals ZX Flux Mens,Jack & Jones Zone Fur Trim Bomber Jacket CP1409,Online xh5hb adgqvy August Deals Nike Blazer Low Womens,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Outlet gzzsx hnms56 August Deals Nike Air Max 90 Womens,VMU London Floral Embossed Bomber Jacket CP1547,Sale i6rig 4hxq8c August Deals Nike Air Max 90 Womens,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. UK 7cxk2 46ek7k Cheap Adidas Superstar Womens Gold Shoes,Antony Morato Fleece Short CP2077,Inexpensive 231011 Air Jordan 11 Retro Kid White /Black Shoes,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Comfortable 147377 Adidas ZX 750 Men Navy Blue Shoes,Asylum Gnarly Swim Short CP2286,Buy 190898 Air Jordan Retro Men Shoes,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Cheap 220596 New Balance Classics Ml402 Men Maroon Shoes,Nike Tribute Track Top CP3579,Discount 152838 Nike Air Flightposite 1 Men Green Black Shoes,.

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About this Special Report

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