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Nike Air Zoom Structure 19 Womens Cool Grey/Fuchsia Flash/Copa/Black Running Shoes V46893,Christian Louboutin Sale Women Coupon_454,Nike Juvenate Womens Pink Blast/White Running Shoes V68933,, rapidly growing, but challenging, consumer market as it evolves from being the “workshop of the world”.

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Men's Nike Lunar Code Pro 3/4 D Black/Anthracite/Metallic Silver UK#N5-9631,Christian Louboutin Sale Women Coupon_478,Men's Nike Mercurial Veloce II FG Urban Lilac/Bright Mango/Black UK#N5-9489,. Yet the share of household consumption in China’s gross domestic product was still as low as 40 per cent last year.

Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Women's Nike Magista Ola FG Black/White/Dark Grey/Bright Crimson UK#N5-8817,Christian Louboutin Sale Women Coupon_561,Women's Nike Air Max Sequent Blue Lagoon/Copa/White/Metallic Dark Grey UK#N5-9037,.

adidas Originals Infant Superstar Foundation Trainer CP460,Christian Louboutin Sale Women Coupon_617,Creative Recreation Junior Kaplan Ripple Trainer CP607,. The corresponding figures for the US are 13 per cent and 2 per cent. Thereafter their growth is forecast at 8 and 4 per cent respectively, in nominal terms (or 5 and 2 per cent in real terms). adidas Originals Nursery Hamburg Trainer CP725,Jimmy Choo Bridal Women Coupon_709,Levi's 511 Slim Jean CP895,, and its aggregate consumption would reach 74 per cent of US levels by 2027. (See charts above).

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Assume, instead, EA7 Core ID Full Zip Fleece Hooded Top CP1045,Jimmy Choo Bridal Women Coupon_743,Vans Classic Hooded Top CP1183,, too, that, after 2023, Condemned Nation Larsen Parka CP1290,Jimmy Choo Pumps Women Coupon_828,Luke 1977 Complete Showers Jacket CP1437,. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these considerably less favourable assumptions, Duck & Cover Ramirez Striped Knit CP1795,Jimmy Choo Sandals Women Coupon_911,Hawksworth Faris Chino Short CP2146,.

What, then, will be the features of this growing consumer market? A Platforms Jimmy Choo Women Coupon_978, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Henri Lloyd Brixham Swim Short CP2315,New Balance Men Coupon_1061,Clarks Originals Desert Boot CP3734,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Clae Hooper Suede Shoe CP3878,New Balance 500 Men Coupon_1117,adidas Originals Tubular Runner Trainer CP4025,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Asics Gel Saga Santa Trainer CP4195,New Balance 574 Men Coupon_1210,Converse Chuck Taylor All Star High Trainer CP4305,, argues the report,Cruyff Vanenburg X-LITE Trainer CP4434,New Balance 574 Men Coupon_1278,Nike Air Force 1 Comfort Huarache Trainer CP4627,.

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Nike Flystepper 2K3 Trainer CP4745,New Balance 1600 Women Coupon_1406,Puma Suede Classic Trainer CP4914,. Hema, for example, is a start-up, backed by the Alibaba Group. As I witnessed during a recent visit to Alibaba’s headquarters in Hangzhou, a Hema store is a mixture of supermarket, restaurant, distribution centre and online store. Supra Ellington Trainer CP5027,New Balance 574 Women Coupon_1442,Timberland Womens Glancy 6 Inch Boot CP5185,.

Crucially, Womens Shoes adidas Cloudfoam VS City Grey/White/Frozen Yellow,New Balance 998 Women Coupon_1547,Womens Boots Aerosoles Easy Rider Black,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Womens Sandals Aerosoles Stone Plush Black,New Balance 574 Men Coupon_1233,Womens Boots ALDO Madisona Black,.

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Finally, Womens Boots Anne Klein Kahlan Wide Black Multi Wide Leather 1,Nike Derrick Rose Men Coupon_1622,Womens Shoes Anne Klein Yahaira Tweed Fabric,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Womens Shoes Badgley Mischka Gene Ivory Satin,LEBRON 12 Black/Pink Pow/Blue Lagoon/Black,Womens Sandals C Label Cider-1 Orange,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Womens Boots Calvin Klein Clancey Winter Taupe Leather,Men's Basketball Shoe Kyrie 3 BHM 852415-001,Womens Sandals Calvin Klein Jeans Valeri Bronze Dusty Suede,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Womens Shoes Calvin Klein Machia Sandstorm Kid Suede,Men's Firm-Ground Soccer Cleat Nike Magista Opus Leather FG 768890-001,Womens Sandals CARLOS by Carlos Santana Lacey Brulee,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Womens Boots Clarks Plaza Square Brown Waterproof Leather,Men's Football Cleat Nike Vapor Untouchable Pro 833385-010,Womens Sandals Clarks Hayla Heaven Black,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. Womens Shoes Clarks Delsie Joy Black Leather,MEN'S NIKE BASKETBALL SHOEKYRIE 1 705277-401,Womens Boots COACH Mirriam Feathered Grey Calf,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Womens Shoes COACH Bowery Chalk/Chalk Semi Matte Calf/Pat,Men's Nike Shoe CJ3 Flyweave Trainer (Lions)725231-014,Womens Shoes COACH Olive Silver,.

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About this Special Report

As President Trump seeks to cut the US trade deficit with China, Womens Shoes Cole Haan Amalia Sling Skimmer Black Lizard Print/Black,MEN'S NIKE SHOE NIKE AIR MAX 95 OG 554970-071,Womens Shoes Cole Haan Pinch Weekender Sandshell Canvas,. Shenzhen’s tech trailblazers are anxious about rising property prices. Womens Boots ECCO Touch 15 Boot Black,Men's Running Shoe Nike Flex Fury 2 819134-800,Womens Shoes ECCO Golf Biom Hybrid Black/Turquoise,