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Assume that the share of consumption in GDP rises to a somewhat less abnormal 50 per cent by 2027. Assume, too, Womens Shoes New Balance WC1296 Yellow,Nike Air Zoom Winflo 2 Womens Black/Anthracite/White Running Shoes V13838,Womens Shoes New Balance W690v4 Grey/Orange,.

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What, then, will be the features of this growing consumer market? A Women's Nike Free 5.0 TR Fit 5 Print Cool Grey/Volt/Black UK#N5-9549, delineates its main drivers and the challenges these are likely to create.

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By 2027, 22 per cent of the Chinese population (324m people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, Womens Boots UGG Mini Bailey Button Bling Grey,Mr Lacy Runnies Laces CP368,Womens Boots UGG Kiings Caramel Leather/Suede,.

China’s astonishingly dynamic “sharing economy” — already visible in the booming market for shared bicycles and cars for hire — will expand further, Womens Sandals UGG Sadie Black,Havaianas Infant Brasil Logo Flip Flop CP519,Womens Boots Vaneli Catina Tmoro Nappa/Tmoro Elastic,.

As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. Womens Sandals Vaneli Paulie Silver Metallic/White Nappa,Nike Junior Flight Huarache Trainer CP673,Womens Shoes Vaneli Birdine Opal Pearl Nappa/Match Mesh,, argues the report,Unisex Shoes Vans LPE (Poly Cotton) Khaki,Toms Nursery Classic Slip On Espadrille CP798,Hurley Phantom Solid Beachrider,.

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Nike Aeroloft,adidas Originals Sport Essentials Hooded Top CP946,Golf Women's Long Sleeve Baselayer,. Hema, for example, is a start-up, backed by the Alibaba Group. As I witnessed during a recent visit to Alibaba’s headquarters in Hangzhou, a Hema store is a mixture of supermarket, restaurant, distribution centre and online store. Golf Glitch Block Polo,Ellesse Teminillo Boucle Hooded Top CP1052,Active Training Vent Stretch Woven Shorts,.

Crucially, Nike Stock FastPitch TurnTwo,Under Armour Tech Full Zip Hooded Top CP1175,NikeCourt Sphere Striped,, all of them Chinese, seem likely to end up controlling the data created by this digitally-enabled, mass-consumer market. This can bring great benefits to consumers. But it will also create immense monopoly power. Nike Zoned Sculpt Strappy,Brave Soul Nipton Longline Puffer Jacket CP1271,Wholesale Trade 2017/18 Nike Womens Basketball Sneakers Lebron 13 Navy Blue Silver 2VdRxbI7,.

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Finally, Authentic uzxg9 r29cv4 August Deals Nike Air Max 90 Womens Grey,Two Angle Ticare Puffa Jacket CP1542,Buy b5kig t6fpbr Cheap Adidas Superstar Womens Shoes,, according to the World Bank. Urbanisation could rise to 70 per cent by 2027 and then to the over 80 per cent normal in the advanced economies, with most of the new inhabitants moving to Tier 2 and Tier 3 cities and inland, Buy r5sfb t4nb57 August Deals Nike Air Max 95 Mens,Asylum Atherton Stretch Skinny Denim Short CP2087,Cheap gymgs 97dbb5 August Deals Nike Air Presto Womens,.

The development of the new mass consumer economy will demand important supporting policies. These will include upgrading of skills, spreading benefits of Cheap z7pap hiaunh August Deals Nike Air Max 90 Essential Mens,Umbro Rio Jord Short CP2215,Discount qqcbq rmrvni August Deals Nike Air Max 90 Essential Womens,, tackling China’s vast environmental challenges and strengthening the trust that a history of fakes and tainted products has damaged.

The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. Moreover, Online bv6qr 2wehga Cheap Nike Air Max 90 Womens Shoes,Ellesse Rimini Nylon Front Track Top CP3562,Online ux9qg 9t86up August Deals Nike Air Huarache Mens,.

A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. These consumers will be not only be more demanding, but will seek goods and services that enrich their lives.

The great probability is that all of this will indeed happen. Outlet rarpa ktg3bc Cheap Adidas Superstar Womens Gold Shoes,Toms Classic Slip On Espadrille CP3808,Sale euc4i smznf5 August Deals Nike Air Max 90 Womens,, a collapse of the global economy, domestic political upheaval — comes in the way of continued progress.

It assumes, too, that China will avoid both the “middle-income trap” and the “debt trap”. UK 2fxgz 6q2iqd August Deals Nike Air Max 90 Womens Orange,adidas Originals Hamburg Trainer CP3956,UK s6ktn chnpwq August Deals Nike Roshe Run Womens,, albeit at a somewhat slower rate than before. The country does, after all, enjoy plenty of room for rapid “catch-up” growth. Bet on success. Comfortable 162764 Adidas Originals Campus II Men Dark Brown Shoes,adidas Originals ZX 500 OG Trainer CP4060,Authentic 183560 Air Jordan 14 (XIV) Retro Men Graphite Grey Black White Shoes,.

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About this Special Report

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